Date Posted: 04/24/24
NCP In The News: Plant-Based Milk Brands Take Aim at Coffee Category
(Originally posted by the Food Institute)
Plant-based milk brands largely stole the spotlight at the recent Specialty Coffee Expo, organized by the Specialty Coffee Association.
It’s no longer just vegan and vegetarian coffee drinkers who seek plant-based options, with 44% household penetration for plant-based milks in the U.S., according to 2023 National Consumer Panel (powered by Circana) data. Plant-based options are growing in coffee shops for health and sustainability reasons.
Dairy alternatives are benefiting from a growing awareness that a large proportion of the U.S. population suffers from lactose intolerance – about 30 to 50 million Americans are believed to be lactose intolerant. In addition to the familiar oat and almond milks, exhibitors in Chicago offered plant-based milks made with bananas, chickpeas, coconut, macadamias, and pistachios.
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