NCP In The Know: Pets

We’re thrilled to unveil the results of our recent pet survey, where you shared your tails of pet preferences, shopping escapades, and more! We hope you enjoy digging into our fur-tastic findings!

How many people have pets?

 

Of our survey respondents, 57% of them own a dog or cat.

 

Here’s a breakdown of those responses.

 

Dogs:

– 43% have one dog
– 23% have 2-3 dogs
– 3% have four or more dogs
– 31% have no dogs

 

Cats:

– 25% have one cat
– 22% have 2-3 cats
– 7% have four or more cats
– 46% have no cats

 

Pet food & supplies

 

Another question we asked is where do panel members purchase food and supplies for their pets. Here’s what our respondents said:

 

– Mass Merchandise Store (Target, Wal-Mart, etc)
– Online Store/Website (Amazon.com, Chewy.com)
– Chain Pet Store (PetSmart, PetCo, etc)
– Grocery Store
– Warehouse Club (BJs, Costco, Sam’s, etc)

 

Along with choosing where to purchase pet food, other factors are important when choosing which food to buy. These are the top five most important factors survey respondents consider when choosing pet food:

 

– Ingredients
– Price
– Pet’s preference
– Nutritional value
– Dietary or medical needs of pet

 

If you have pets, how often do you buy their food? The majority of our respondents said they purchase pet food monthly. Here are the survey results:

 

– 48% buy pet food monthly
– 24% buy pet food 2-3 times per month
– 10% buy pet food weekly
– 2% buy pet food more than once per week
– 16% said they buy at other times

 

 

 

Read full post

 

 

 

Previous Post:

NCP Blog: Spotlight on Panel Members in Connecticut

 

NCP panel members represent consumers all across the country by sharing their shopping experiences and opinions. If you’re not a panel member and you’re interested in joining NCP to share your shopping experiences, earn great rewards, and influence what you see on store shelves, click here or go to the Join NCP section of the blog!