NCP Blog: Celebrating the Fourth of July 2024

The Fourth of July holiday is always a fun time to get together with family and friends to celebrate our country’s birthday! Do you have plans for the holiday? My family plans to spend a lot of time grilling, swimming, and relaxing! We also plan to spend time with friends as well as visit family members.

 

Independence Day is traditionally a popular time for travel, with nearly 70.9 million Americans planning to venture 50 miles or more from their home this year. This number is up 5% over 2023 and sets a new record, according to Wallethub.

 

The majority of those traveling (85%) plan to drive, but nearly 6 million people will travel by plane.

 

Fourth of July 2024 Food Facts

 

For many of us, Independence Day celebrations are all about the food.

 

According to research from Wallethub, 66% of Americans plan to attend some kind of Fourth of July picnic. And if you’re attending a gathering, you’re likely bringing food! Americans plan to spend $9.4 billion on food this year. Here are a few other fun facts about expected consumer spending:

 

• 750 million pounds of chicken are purchased in the week leading up to the holiday
• July 4th is America’s top beer-drinking holiday, with an estimated $4 billion spent on alcoholic beverages
• Hot dogs cost an estimated 7.3% more this year compared to last year

 

In 2023, Americans spent $675 million on beef products for the holiday. The second-largest expense for consumer grocery bills last year was chicken at $338 million.

 

 

 

Read full post

 

 

 

Previous Post:

NCP Blog: Spotlight on Panel Members in Idaho

 

NCP panel members represent consumers all across the country by sharing their shopping experiences and opinions. If you’re not a panel member and you’re interested in joining NCP to share your shopping experiences, earn great rewards, and influence what you see on store shelves, click here or go to the Join NCP section of the blog!